The production process for orange juice may affect the experience consumers have when drinking a bottle of juice. Words used to describe juice may indicate certain production processes, so knowing those terms helps consumers compare products. This becomes even more important when considering alternatives to traditional orange juice, such as blood orange juice produced in certain regions.
When comparing cold-pressed orange juice, consumers should look beyond the production process and focus on the product's characteristics. Mongibello claims to use 100% fresh-squeezed NFC juice. The company grows its blood oranges in Sicily, in the shadow of Mount Etna, and bottles them in Italy.
Starting by Understanding the Juice in the Bottle
A juice label can use several names that mean similar things but convey different information. Fresh-squeezed, NFC, and cold-pressed are not synonymous terms. A better option for buyers is to look at how the producer describes the juice-making process.
Mongibello defines its blood orange juice as 100% NFC, with nothing taken out or added. It is also called fresh-squeezed and packed in Italy in frozen form. This way, consumers get more information about production methods instead of speculating about the processes producers use.
It makes sense when selecting various juices. Instead of choosing a juice based on the terms on the label, it may be better to consider whether it was made from concentrate or is fresh-squeezed.
Peeling Back the Layers on the Fruit from Which the Juice Comes
Indeed, the variety of orange can significantly shape a juice's product identity. Blood oranges are not just ordinary oranges in a new guise. The juice of Mongibello comes from a combination of three types of blood orange: Tarocco, Moro, and Sanguinello, which are all native to Sicily.
This makes the product more specific in terms of fruit identity than the common definition of orange juice. Moreover, the company even ties its blood oranges to the vicinity of Mount Etna, stating that the volcanic soil and special microclimate make it possible to grow this kind of fruit there.
Learn About the Unique Traits of Sicilian Blood Oranges
Mongibello's ties to Sicily begin with its products. Specifically, the blood oranges used in Mongibello products are grown near the famous European active volcano Mount Etna. According to the manufacturer, the fruit's distinctive features come from the local volcanic soil and microclimate.
The juice assortment includes the three Sicilian varieties used in Mongibello blood orange juice: Tarocco, Moro, and Sanguinello. Knowing the varieties used in the juice gives consumers more information than the name "blood orange" on a package.
Where to Purchase Blood Orange Juice
Finding where to buy blood orange juice is easier once you decide whether to buy directly or shop around for a local vendor. Mongibello sells blood orange juice in its online store, where 32 fl oz packs are currently available. In addition, the Mongibello website has a store finder for customers shopping at selected retailers in the USA.
The store finder is necessary because availability may differ from place to place. Instead of assuming all stores carry the same products, you can visit stores Mongibello lists as available. For online customers, Mongibello delivers products in the USA.
Think About the Process the Juice Has Undergone Before Distribution
This process is far from over when the juice is extracted. According to Mongibello, they freeze their blood orange juice during distribution to preserve its flavor and nutritional value. Frozen juice has a shelf life of three years, while once thawed and refrigerated at 0–4°C, it lasts two months.
This information helps consumers understand why the juice is frozen during shipping. It also helps consumers know exactly how to store the juice. After opening, consume the juice within three days.
Search for Authentic Fruit Juice Produced in Italy
Those looking to buy authentic fruit juice from Italy should look for provenance backed by information about the fruit and manufacturing process. According to Mongibello, the blood oranges used in the juice come from Sicily, and the juice is fresh-squeezed and packed in Italy.
The product history provided by Mongibello not only indicates the variety of fruit used in the juice but also its provenance, they come from Sicily. This makes the product's Italian provenance more convincing than simply using Italian design and terminology on the packaging.
Bring More Specificity to Your Juice Selection
Choosing a juice isn't always as simple as choosing between orange juice and apple juice. Details such as the fruit variety, where it was grown, how it is made, and other factors can help you compare different juices. This information can be especially valuable when you're comparing two similar citrus juices instead of basing your decision on how the juice looks.
Mongibello Juice provides this information through blood oranges grown nearnt Etna in Sicily, three Sicilian varieties, and 100% fresh-squeezed juice. It also explains how the juice is bottled, delivered, and stored, so consumers can learn a lot about the product from origin to delivery. These details can help you choose the right juice for your needs.
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